
Archive
Numbers up for mobile video conferencing
Frings only got better
At the end of last year Frings launched the first free video conferencing service on mobile. That can't work surely, said critics. Were they right?
Profile: Maureen Scott, founder of Ether Books
Ether Books
Maureen Scott has got some great stories to tell. And what better platform to tell them than her mobile publishing system?
Mobiles could lift a billion people out of poverty, claims Movirtu
Power to the people
A billion workers across the world earn around two dollars a week. Their wages could be multiplied fivefold, if they could only be given access to mobile networks, claims GSMA. Movertu claims it knows how to achieve this.
Telefónica creates global mobile ad campaign using Amobee Media
Mobile marketing works
Mobile advertising provider Amobee Media Systems has created a global mobile ad serving and campaign management platform for Telefónica across all of its 18 markets world-wide.
Out There Media boosts Emporia sales by 17 per cent. In one week!
Mobile Marketing
Marketing to the old, visually impaired and hard of hearing is a challenge. Amazingly, mobile technology is the answer, says Out There Media. I've got to read this!
3 and UK see Monitise as a certain banker
People want mobile banking
T-Mobile and 3 UK are now in a position to provide their customers with access to the latest mobile banking services thanks to a partnership with Monitise, the UK’s leading mobile money provider.
Get your arts in gear or you’ll miss the big advertising boom, mobile creatives told
It’s Acision time
The future of the mobile advertising industry is like the Internet all over again. Everyone knows it will go off, but nobody knows where and how. Two agencies have set out to demystify the decision making process.
Beware geeks bearing gifts - the risk behind social media marketing
Linkedin - customers out
LinkedIn. Facebook. You’re made to feel you’re missing the boat if you don’t adopt these new wonder drugs. Ignore them at your peril. Embrace them at your peril. The Hobson’s choice is yours.
O2 embarks on a bit of aerobics with Fitness First
Get physical
Fitness First has teamed up with O2 to offer a free five day gym membership. As the leisure industry is desperate to get more customers into its pricey gyms, there may be more scope for other mobile marketing campaigns.
UK Mobile advertising is booming says new analyst report
Sub £30 million market
Mobile ad revenue has doubled in the last year as more brands test the water with mobile web portals.But half of it was spent on search advertising, rather than old fashioned ads. So creativity is being sacrificed for search engine nerdiness.
Bringing mobile communications alive
I know your type
Julie Strawson, director of marketing Europe at Monotype Imaging, says more people should be aware of your type.
Valista is on a mission to protect your brand
Use campaign analytics
Major TV shows like American Idol or the X Factor attract millions of subscribers anxiously texting in their votes - only to be disappointed that the text messages aren%u2019t getting through.
Pontis pilots a 10 per cent increase in mobile content sales
Crucify him?
A system designed by Pontis to help mobile operators successfully target their punters is having very concrete results, reports mobile phone industry guru Tony Dennis, in TheInquirer.net. A ten per cent increase in ARPU (Average Revenue Per User) is impressive in anybody's books.
innerActive creates clever ads vehicles for mobile content
Subtle?
Why charge kids for a mobile game, when you can make more money giving it away free and taking a fortune off the advertisers?
What's Ad All About, Alpheus
Free Phone Calls and Texts Are Not A Suicidal Strategy
Demand for mobile advertising will soon massively outstrip supply
Start a mobile ad agency and clean up
%u201COur crosswires are constantly on the target, and we can pick the bugger off just by squeezing the trigger on our advertising gun.%u201DAnimentals - the game where cyber pets are nursed back to life in your handset
Mobile rehab
It was only a matter of time before cyber pets burned out and went to rehab. Now someone's made it into a game.
more...
- Are computer games to blame for violent youths?
- Forget about games, because email and social networking are the most popular mobile pastimes, says our poll
- EA Mobile aims to revive the subscription model
- Video Games Firms Desperately Need New Frontiers
- Mobile Games Market Booming
- Etcha A Sketch makes a comeback on your mobile phone
Ideaworks creates a single, standard mobile software development market. Possibly
Well, almost
The mobile applications industry is too fragmented to make any money from. There’s too many operating systems, and too many handsets. You can only write for one niche, and it’s not worth the effort. Until now, that is.
more...
- Polar Rose's picture analysis tool could be a boon to crime fighters
- Live and Clicking
- British application developers set to give life changing speech
- Oldies teach mobile upstarts how to communicate
- Nokia launches an online app shop to rival iTunes and Android
- Microsoft Sat-Nav comes crashing into a car near you soon
- Mobiles Help You With Make Up Application
- Picsel aims to boost mobile content usage with new partnerships
Apple to work with sun - files patent to use solar power for handsets
iSun adapters for iPhone
Apple has filed a patent application which suggests that it's looking to build solar charging technology into future devices.
more...
- Wherever you go, so does I-migo
- Motorola takes over Android while Google's China crisis continues
- Nexus One is a way of gauging the environment, says analyst
- Prepare for the year of the handset, as manufacturers become iPhone wannabes
- Samsung and Delightful
- All phones are not created equal
- New solar powered Sunday Pro ends hands free headaches
- Android war breaks out as analysts join battle
- Forget the iPhone, says HTC, our Androids are much sexier
The new Mercedes-Benz class mbraces smart phones. But is there a connection?
First Look
Mercedes wants you to start using your mobiles more often when you're in the car. They say mobile technology will put you more in control. Have they gone nuts?more...
3 offers iPhone to subscribers who threaten to leave
iPhone or iQuit!
Mobile operator 3 is so desperate to hold onto subscribers that it's promising unhappy punters an iPhone in future. Will it happen?
more...
- 2010: handset market to get even more complication but it's good news for operators
- Heald takes over Orange channel as he takes on bigger challenge
- At last, we've created self optimising networks
- Truphone challenges Vodafone to extend its roaming charge holiday
- Vodafone roaming charge holiday doesn't take us where we want to be
- Vodafone cuts roaming charges: Is the game up?
- Has Vodafone scooped an iPhone contract?
- Stop this mobile charging racket European Union tells operators
- Mobile operators will be driven by depression to emulate the ew emerging powers
New ITV boss could net £15 million, if he repeats the success he had with the Royal Mail
Record pay packet
Royal Mail boss Adam Crozier is in line for a £15million pay packet if he succeeds in his next job at ITV. But he'd better deliver soon.
more...
- The iPhone has pull, but it'll never be pushy enough for the enterprise
- Sybase 365 iPhone lets banks extend their services to customers anywhere in the world
- Boffins bid to end confusion over mobile choices with comparison web site
- Agito's RoamAnyWhere presence is a gift to the thrify subscriber
- Was Microsoft partner a victim of espionage?
- Are drug dealers using encryption on their mobiles?
- News Flash: Al Jazeera is now available on your handset
- Britain's mobile operators are slow off the mark.
- Hello. I've lost my SIm card so I'm calling you from my iPod
Three in four people use mobiles on the loo!
Hello! I'm doing business
Nearly three quarters of the population uses their mobile phones while on the toilet, according to a shocking new survey.more...
Survey says mobile workers are happier, healthier and more productive.
And more annoying?
A study on flexible working by Travel Counsellors has found that employees allowed to work flexibly are healthier, more productive and spend more time with their family than their rigid counterparts.more...

